Stories and ideas from UpHex
Make the next ad mean something.
Five short reads on clearer ads, better offers, and a simpler agency. Written by Sam Carlson for people who have real client work to do.
Facebook Ads 4 min read
Good ad, bad ad: The shower test
Two bathroom ads. The same imaginary budget. One message makes the offer obvious. A game-show story about what good ads actually say.
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Facebook Ads 4 min read
When your ad gets attention—but not customers
The looky-loo problem: why an entertaining video can earn attention from people who were never going to buy, and what to check before you launch.
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Agency MVP 3 min read
The 51-second answer about offers
A question to Russell Brunson and a $20 ad story point to the same lesson: understand the idea people need to buy before you copy the ad.
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Agency MVP 3 min read
The 90% rule for sales pages
A cold visitor should understand the offer before scrolling. Sam breaks down three rules—clarity, showing the result, and simple words—with a real page example.
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Agency MVP 5 min read
One offer. One niche. One gap.
A conversation with an agency owner named Kyle leads to three rules for a simpler agency: one offer, one market, and a gap worth owning.
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The library
More from the library
Page 3 of 18
Top 10 Lead Generation Myths in 2024: What’s Really Sabotaging Your ROI
#### Ever wonder why your lead gen funnel feels like a rusty old treadmill?
Escape Agency Overwhelm: The Simple Path to High Profits
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Maximize Lead Conversion: The Ultimate 15-Day Follow-Up Strategy
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Launch & Scale: The Simplified Path to Successful Instagram Advertising
In the dynamic world of digital marketing, Instagram stands out as a powerhouse for connecting brands with their target audience. With over a billion active users, this visual-c...
Boost Lead Quality: Agency Guide
In the agency world, lead quality complaints from clients are a common hurdle. Often, upon closer inspection, the issue isn’t the leads themselves, but rather the client’s follo...
Maximize Your Agency’s Potential: UpHex Unlocks the Power of Google Ads
In the ever-evolving landscape of digital marketing, agencies are constantly seeking innovative ways to stay ahead of the curve and deliver exceptional results for their clients...
Agency Ascension: Top Strategies for Financial Success in Digital Marketing
In the rapidly evolving world of digital marketing, staying ahead of the curve is not just an option—it’s a necessity. Agencies looking to climb the ladder of success need to ad...
Client Magnetism: Strengthening Your Prospect’s Client Acquisition Strategy
In the competitive world of business, agencies are constantly striving to secure new clients. Yet, many find themselves struggling to retain clients or convert leads into long-t...
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